How to Perfectly Pitch Your Guest Blog Post


Growing your business through guest posting on popular blogs is a great strategy. Yet many people are unable to obtain guest blog posts because they do not know the secrets to the perfect pitch. The right pitch will land guest blog posts that can skyrocket your business over night.

Pitching Your Guest Post

You’ve made a business and built an online presence for it. Now, you’re ready to start driving traffic.

After all – if nobody sees your offer and nobody knows it exists, who’s going to buy from you?

That’s right: nobody.

And Guest Blogging is a great way to get traffic, raise brand awareness and position yourself as an authority in exchange for helping established sites get quality content.

In the past, countless people have used this method to get instant results for their business and explode their sales. One example is Danny Iny, who wrote 80+ guest posts to get his Firepole Marketing brand from 0 to 23,000 monthly page views in the space of 4 weeks.

Another example is Jon Morrow, who started with no paid traffic and no existing list… And generated a lead list of 13,000+ people through guest posting alone.

What cases like these demonstrate is that you can create a successful business on a shoestring budget – or boost an existing business’s results dramatically – by guest blogging effectively.

And while knowing how to write for the internet is key, there’s another overlooked aspect to this game that most people don’t think about: pitching your guest posts.

After all, finding the optimal places to post and creating articles that have a high chance of being published there is key to your success as a guest blogger. If you don’t do these 2 things, your work will either be ineffective or outright rejected.

So in the infographic below, we illustrate the exact, specific, researched steps that will make your guest blogging as effective as possible.

You’ll find the image below – but first, we’ll elaborate on its main steps in writing.

Look For Guest Blogging Opportunities

There are plenty of ways to find guest blogging opportunities. has multiple lists of niche-specific websites that will accept your articles. has a list of 50+ high-quality blogs that will do the same.

But if you want to be thorough and get the best results possible, you’re best off finding opportunities for yourself. Fortunately, Google makes this easy; all you have to do is look up queries like…


  • “Submit a guest post”
  • “Accepting guest posts”
  • “Guest posts [niche]”
  • “Guest post guidelines” 

This will give you plenty of websites to work with – especially if you add your industry/niche to the search.

Once you find some blogs to write for, estimate how many of them you can realistically apply to in the next month… And make an appropriately-sized list, prioritizing the websites that are the best fit for your knowledge and talents.

Once you do, move on to…

Writing Your Pitch

Most blogs will ask you to write a short pitch or introduction before you submit a guest post.

They do this to separate spammers from people who actually read their guidelines – so priority #1 is familiarizing yourself with 2 things:

  • The blog’s format. This will help you make your pitch more effective.
  • Guest post guidelines. Following these will maximize your chances of getting published.

This way, you’ll set yourself up to be viewed as a serious, respectful applicant.

Aside from doing that, there are several handy hacks you can use to maximize your e-mails chances of getting opened and read.

For starters, mention the recipient’s name in the subject line where possible. This has been shown to increase click-through rates by a whopping 17.36%.

Second, try to offer some added value to sweeten the deal. For example, if your website already has a fair amount of traffic, offer to share a backlink to the recipient’s blog in your next post there.

Even if it doesn’t make a huge difference, it’s a nice gesture – and everyone likes people who offer value instead of just taking it.

Having said that, don’t just make your pitch about the person reading it. It’s important to…

Position Yourself Correctly

A lot of guest posts get shot down because they fail to understand the psychology of their pitches’ recipients.

At the end of the day, your post is only valuable if it’s useful or entertaining to someone’s followers. This means, first and foremost, understanding the readership of the blog you’re pitching to.

Fail to do so, and you can have the best ideas in the world and still get rejected. Remember, a blog author’s main objective is to serve their readers! And that’s why step #1 is always understanding them. Ask yourself: what does your target blog’s readership like and dislike? What drives them? What do they enjoy reading?

You’ll find the answers to these questions, and many others, by simply analyzing what’s been popular on a blog in the past.

Once you’ve understood the people reading the blog you’re trying to guest for, you need to position yourself as someone qualified to talk to them. This means being realistic and asking yourself:

  • Am I qualified to guest post on this blog?
  • What qualities do I have that will appeal to the target audience?
  • What knowledge and experience do I have that will be useful to the readers?

This isn’t just good practice for getting your pitch approved. This will help ensure that people read your post all the way through and click on the links in your bio, driving traffic to your own website – which is the ultimate goal of this whole process.

So let’s Recap.

The key elements of a home-run guest blog pitch are:

  • Finding opportunities
  • Writing your pitch
  • Understanding the audience
  • Positioning yourself correctly

You can do these in any order – but it is imperative you give each point some thought, even if you’re an experienced guest blogger.

And remember: there’s no shame in getting inspiration from competing blogs. For example, if you want to write for Forbes, looking at Business Insider’s most successful articles will give you some fresh content ideas. You should be ethical and avoid copying content outright – but inspiration and borrowing are effective and safe.

Now save and print out this infographic below to get even more information on crafting great blog post pitches!

Guest Blog Post,Content marketing design agency,infographic design agency

Written By Vikas Agrawal

Vikas Agrawal is a start-up Investor and co-founder of the Infographic design agency, He is a highly influential research analyst and strategic marketing consultant. Vikas advises and plans the visual marketing campaigns of Medium to Large companies. Vikas has worked globally across multiple industries including retail, financial services, logistics, manufacturing, telecoms and pharmaceuticals deploying effective strategic marketing plans and methodologies. A renowned blogger on the subject of Technology, Marketing and Entrepreneurship on front line publications like Forbes , SearchEngineJournal , JeffBullas , ,,, & Many more.



Submit a Comment

Your email address will not be published.

Related Posts

[elfsight_social_share_buttons id="1"]
Infographic Design


Start to end Infographic Designing service like Infographic Script Writing, Designing & Marketing.

Pitch Deck Presentation Mockup


Get best pitch decks by using our pitch deck designing service & corporate presentations for your business.

EBook Mockup


Start to end Ebook Designing service. In all categories, from Marketing to Fitness and everything in between.


We present lengthy, tedious, and technical data visually by increasing the odds of conveying the message directly to the Subconscious Mind. It is also a great tool to break the monotony of people’s daily life and take them on an imaginative journey. We offer a complete start to end Infographic Designing Services, which includes Infographic Research, Infographic Script Writing, Infographic Designing & then Infographic Promotion on prominent publications by Influencer Outreaching.

Check Infographic Portfolio


We make customized designs that are presentable to colleagues or prospective investors, taking them on a visual tour. A text-heavy data will bore your audience, and at the same time, it will leave your audience struggling to recall the purpose of each presentation. At Infobrandz, we create killer designs that will connect visually with your audience at a deeper level – and help them remember your message. We take mundane and square words and convert them into more engaging designs.

Check Presentation Portfolio


InfoBrandz draws on 10+ years of experience and in-depth editorial expertise to deliver end-to-end eBook creation and report services, built to maximize the value of your content.You can leverage our expertise and industry knowledge on how to convert traditional and mundane books into magazines, children’s eBooks, journals, STM content, dictionaries, and corporate content into digital format. We specialize in creating digital content for marketing platforms (Amazon kindle and other E-services) and training that the readers can easily access on their smartphones, tablets, and eReaders.

Check Ebook Portfolio



Nowadays, videos are overtaking any other type of content available in the market, Our team having a minimum of 10 years of experienced designers will make sure that you fully utilize the power of the video content. We provide start-to-end one-stop service where we will handle the stages of video creation, i.e., Research, Script Writing, Wireframing, Illustrations, Animation & Compilation.

Check Explainer Videos Portfolio



No words or images tell a story better than a stunning illustration. Whether you need an excellent custom illustration for your board or pictures for a book, you can’t go wrong with beautiful art. Get a custom illustration from Infobrandz, and our designers will create something you’ll love. We have curated the best Graphic Designers to design your Custom Illustration, which conveys daily and boring activities into well engaging art.

Check Illustration Design Portfolio


We create engaging Banners that hook the reader’s eyes and get them to take action. Our Designed Banners will stand out from your competitors and help you reach the pinnacle of your success. A well-designed banner should tempt people to click on the advertisement. We design professional, and eye-grabbing banners set that stand out from the competitors, allowing you to generate desired results online.

Check Banner Ads Portfolio



Whether you are planning to print or publish digitally, our designed Booklet will be compatible with all your Marketing needs. Our designs are quick in getting the attention of the audience who are waiting at an Airport, Receptions, or your local DMV, taking them on a memorable journey and leaving them talking about your designs. As per the statistics, 90% of the information perceived by your brain is visual.

Check Booklet Portfolio



A Well-designed Sales page should hook the visitors and get people to take action, Get your Professional looking sales page. Currently, most of the websites are bringing fewer results and costing more money!. So by now, you should know the importance of a Landing page. With an Average span of 5 seconds on the internet, People get Confused with large blocks of text, Paragraphs, and Tabs. Get this a Confused mind will always say NO!.

Check Sales Page Portfolio


Communicate your vision and mission through visual explanation. We create website-friendly, inviting, and professional icons that serve as an intuitive representation of the content of a website and show that you care about the smallest details. We design simple and more expressive icons without distracting specific visual information. Our Perfectly designed Icons demand high attention, and by establishing your brand in the market.

Check Website Icon Portfolio



Want a catchy log design that represents your business & vision by creating a memorable impression?

At Infobrandz, we design a unique logo which creates a brand image in people’s mind.

Check Logo Portfolio


We turn boring slides into highly interactive ones. We design Slides for Internal and external presentations, helping you to influence your colleagues and investors.

And also in the heart of every best Slideshare lies the best-designed Slideshare. We design customized designs that are presentable to colleagues or prospective clients by taking them on a visual tour. 50% of the success of any presentation depends on the Art and design of the slides, so you better don’t take chances.

Check Slideshare Portfolio



Posters are one of the oldest, most tried, and true types of marketing collateral. Posters are an effective way to draw attention to your sales, events, fundraiser, and more. We help you by designing catchy posters and achieve your desired goals. Have you ever looked at beautiful posters on Facebook, Instagram, or Twitter and wished that you had those designing skills to make something similar, or You might have paid a ton of money to a Freelancer and got poor quality results.

Check Poster Portfolio


The Top Growth Opportunities for Graphic Design Firms in 2022

The Top Growth Opportunities for Graphic Design Firms in 2022

When first starting out in graphic design, you...
5 Major Secrets to Launching an Incredible Brand in 2021

Secrets for Launching a Brand in 2021

Even though it felt like ages ago, the way...
Why Good Customer Experience Goes Beyond Engaging Web Design

Why Good Customer Experience Goes Beyond Engaging Web Design

When you think of how a website improves...
Video conferencing website like Zoom to be the next big thing for start ups

Video Conferencing Website Like Zoom To Be The Next Big Thing For Start-ups

Due to the ongoing COVID-19 pandemic where...